Colorado
IRES: virtual staging rules
What IRES requires before a virtually staged photo goes into a listing — the disclosure rule, the edits it permits, the edits it prohibits, and what happens when a listing gets it wrong.
Disclosure rule
IRES's published Rules and Regulations (revised 8/26) contain no virtual-staging rule. Following NAR Articles 2 and 12 and labeling staged images is recommended practice, not an IRES rule.
Permitted
No IRES staging rule is published; labeling staged images is recommended practice.
Prohibited
Images that misrepresent actual property condition.
Penalty
Not published in the sources we could read.
Provenance: these board rules were documented as part of RELTO's Colorado research, whose state entry is verified against secondary public guidance (MLS advisory, regulator memo, or REALTOR association PDF). No separate board-rulebook citation is indexed for this rule — confirm the current wording with the board directly. Full legal context, penalties, and sources for Colorado: Colorado virtual staging rules.
Disclosure language you can copy
RELTO's recommended wording — always confirm the exact format IRES requires (photo label, caption, or public remarks) before publishing.
- On the photo
- Virtually Staged
- In public remarks
- One or more photo(s) was virtually staged.
- Extended disclaimer
- Images have been virtually staged to illustrate the property's potential. Furniture and decor shown are digitally rendered and are not included with the property. Please refer to the original photographs for an accurate representation of the property's current condition.
Sources
- 4 CCR 725-1 — Rules Regarding Real Estate Brokers (Colorado Secretary of State) — Colorado
- 4 CCR 725-1, Chapter 6 — Practice Standards (Cornell LII) — Colorado
- REcolorado — Photos FAQ — Colorado
- IRES — Rules and Regulations (revised August 2026) — Colorado
- Colorado Real Estate Manual — Chapter 2: Real Estate Broker Rules and Regulations (PDF) — Colorado
Stage compliantly on IRES
RELTO's free tier watermarks every image automatically, and MLS-ready downloads on paid plans add the disclosure label. Free to start, no credit card.
Stage a photo freeInformational only — not legal advice. RELTO is a virtual-staging technology provider, not a law firm, and nothing on this page creates an attorney-client relationship. Board rules and enforcement practices change; confirm each rule with the board's current rulebook, your broker, and a licensed real-estate attorney before relying on it. Every rule above was documented as part of the state research that covers this board; verification dates and confidence tiers describe those state entries, not board-specific rulebook citations.